Digiboxx’s value proposition makes it the most affordable option for 500 Mn Indian Smartphone Users looking for a smart storage solution
Digiboxx
looks to double its user base in the next 6 months as major cloud service
storage providers withdraw free access to users
Digiboxx was launched by Shri Amitabh
Kant IAS, CEO, NITI Aayog on 22nd Dec’20 for Indians to store data
up to 100GB at INR 1 per day
Mumbai, 14th June 2021: India’s
first and only Swadesi public cloud storage DigiBoxx™ announced that it has
acquired over 1 million users within six months of its launch. The platform
witnessed over 16% users being active on a daily basis. Launched in December
2020 by Shri Amitabh Kant, CEO, NITI Aayog, the platform is an Indian digital
file storage, sharing and data management SaaS product that provides storage
options for individuals and SMEs who wish to store their personal and work data.
The easy
to navigate and pocket friendly storage solution is available in monthly and
yearly plans starting at INR. 30 per month. For individuals, there is a free
account that comes with 20 GB storage, a 2GB maximum file size, and Gmail
integration. For SMBs, the INR. 999 plan includes up to 50TB storage and a 10GB
maximum file size. True to its ‘Swadesi’ philosophy, Digiboxx is available in
Android, iOS and a desktop version currently supporting 8 Indian languages.
Digiboxx also plans for launching in other regional languages in its efforts to
cater to 700 Mn Indian Internet users across the nation.
Reports
suggest that clicking selfies and taking videos are now considered a daily
‘ritual’ for the Indian youth with an average age of 23, they click a minimum
of 7 selfies a day. The number can go up to even 100 during festive times and
special occasions. Such drastic increases in mobile usage behavior have
resulted in storage space becoming a real problem for smartphone users in India
and the demand for free and reasonably priced space is ever increasing. With dominant players in the cloud storage services ending free
storage for their customers, Digiboxx is the only platform that provides 100GB
of storage at INR 1 per day and free storage for all users up to 20GB.
Commenting on
the success, Shri. Amitabh Kant, CEO, NITI Aayog said, “Touching 1 million lives in just 6 months is a notable
achievement, especially for a bootstrapped firm. DigiBoxx has progressed well
and has taken calculative steps to reach this stage. India needs more such
home-grown technologies to fulfil our vision of an ‘Aatmanirbhar Bharat.’ As
the global tech COS move away from providing the public cloud access for free,
DigiBoxx is poised to step into this vacuum, with its aggressive pricing and
free storage options for individuals, businesses and academics.”
On the
occasion of hitting 1 MN subscribers, Arnab
Mitra, CEO, DigiBoxx said, “Launched last year in December, Digiboxx is
already being used by over a million users across the country. Together we want
to build a Digital Storage facility for the people of our country. Our target is
to provide a simple to use, comprehensive solution around storage in 8 Indian
languages available in all devices especially to the Indian residents. We are
confident of reaching 2 million by the end of this year and the discontinuation
of free storage by the tech majors is an opportunity for us.”
Digiboxx
offers intuitive services at a lower price, compared to the competition. The
swadesi platform offers a search function by keyword, location, or name. Using
the app is easy – just drag-and-drop files in, that is encrypted and uploaded
on the go. It’s a relatively simple but effective service which makes cloud
storage accessible and secure by syncing files between all the devices.
Apart from
this, it's possible to share important files with other people even if they
aren't DigiBoxx users. InstaShare™, a file-sharing feature allows them to share
large-size documents, high-resolution images, videos, PDFs in real quick time
with anyone. It has free 2GB storage space and the file shared stays for 45 days
in DigiBoxx.
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