Mumbai, India, June 21, 2021: Route
Mobile Limited (“Route Mobile”), one of the leading cloud communication
platform service providers to enterprises, over-the-top (“OTT”) players, and
mobile network operators, today announced a technology partnership with
Truecaller, the world's most trusted and accurate Caller ID and telephone
search engine. This agreement allows Route Mobile to provide enhanced business
identification services to enterprises for building a trustworthy business
communication ecosystem.
With the Truecaller Verified Business Caller ID and configuration capabilities
Route Mobile can empower enterprises to increase their customer outreach and
servicing efforts and improve response rates. This feature also aids brand
recognition by providing an effective way for businesses to personalize the
alert with logos and contextual information about their business, allowing
their users to get the complete context before they decide to act on the call.
Using the Truecaller Verified Business Caller ID, an enterprise can drive
higher customer satisfaction and call efficiency.
Milind Pathak, Chief
Business Officer, Route Mobile Limited, said, “One of the main reasons for
scams and fraud across the globe is spoofed identities. Route Mobile has always
given priority to safeguarding end-user security by enabling brands to send
trusted business communications. The Truecaller Verified Business Caller ID is
stepping up the calling experience for both users and businesses. It adds
credibility to businesses through a Verified Identity, it reduces the scope of
identity theft and phishing scams and improves brand visibility.” He further
added, “Businesses have seen a significant improvement in the efficiency of
the calls they make to their users with most of them seeing jumps in the call
response rates with the right context and relevant user intent.”
Priyam Bose, Global Head Enterprise Solutions GTM, Truecaller, said, “Truecaller Enterprise has been set up with a strong
intent of building solutions for businesses that will not just improve the
efficiency of their communication but also enhance brand reputation and provide
significant value and safety to consumers as an antifraud measure. Our reseller
partners will play a pivotal role in enabling productive communication both for
endusers and businesses with Truecaller Enterprise Solutions.” He further
added, “With Route Mobile’s strong market presence and reach, they will
play a vital role in growing our business together and deliver significant
value for end customers with the enterprise ecosystem,”
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